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An Identity Built to Survive Beyond the Homepage

Logo, color, type, and voice, built as one coherent system so your brand looks like itself everywhere it shows up, not just on the site we design for you.

A System, Not Just a Logo

A logo alone doesn't make a brand. We build the full system around it, color, typography, imagery direction, and tone of voice, so anyone on your team can create a social post, a slide deck, or a new page and have it still look unmistakably like you.

This is built digital-first. We design assuming your brand's main stage is a screen, not a business card, which changes decisions most traditional branding studios don't think about, like how a logo behaves at 32 pixels or how colors read on OLED displays.

1–2 wks
Typical Timeline
3
Logo Concepts Explored
1
Documented Guidelines File

Everything That Goes Into the Identity

A complete, documented system, not a folder of loose files.

Logo Design & Variations

Primary mark, alternate lockups, and a favicon-ready simplified version for small sizes.

Color & Typography System

A functional palette with accessible contrast ratios, and a type scale built for web, not just print.

Brand Guidelines Document

A single reference file covering usage rules, spacing, and dos and don'ts your team can actually follow.

Social & Digital Templates

Ready-to-use templates for social posts, email headers, and slide decks in your new system.

Voice & Messaging Direction

A short reference for how the brand sounds in writing, so copy stays consistent across channels.

Print & Stationery (Optional)

Business cards, letterhead, and signage-ready files if your brand shows up offline too.

1–2 Weeks
Timeline
From €799
Typical Investment
Direct Access
To Your Designer

From Blank Page to Brand Guidelines

Three stages, built to avoid the classic "endless logo revisions" trap.

01
Brand Discovery
We talk about your audience, your competitors, and what you want people to feel in the first three seconds of seeing your brand.
02
Concept Exploration
Three distinct directions, each with logo, color, and type explored together, so you're comparing real systems, not just logo sketches.
03
Refinement & Guidelines
We refine your chosen direction and package everything into the guidelines document and asset files you'll actually use.

Common Questions About Brand Identity

Do I need a full rebrand, or just a refresh?

Depends on what's actually broken. If your logo works but your site and social feel disconnected, a lighter system refresh is often enough, and cheaper. We'll tell you honestly in the discovery call.

Can this run alongside a website package?

Yes, and it's the most common way clients book it. We finalize the identity first, then carry it straight into the Business Website or Landing Page package so the site is built on a settled system, not a moving target.

Do you design print materials too?

Yes, as an optional add-on. Business cards, letterhead, and signage-ready files are available if your brand needs an offline presence.

What do I actually receive at the end?

Editable source files (Figma and vector logo files), a PDF guidelines document, and export-ready assets in every format you'll need, web, print, and social.

BRAND

Let's Build an Identity That Actually Holds Together

No pressure, no obligation. We'll show you what's possible before you sign anything.

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Typically responds within 2 hours · Serving clients worldwide from Paris since 2023
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